Case Study

Global Building Materials Company

75%

Accelerated Innovation

more user stories shipped annually → faster value delivery

25%

Capacity Unlocked

productivity uplift = 6 FTEs redirected to innovation

70%

Stability at Scale

reduction in instance drift → fewer clones, smoother operations

About the company

A global manufacturer and supplier of building materials for construction and infrastructure projects.

Industry

Insurance

Employees

Global Deployment

Equity

Business Challenge

The company was on an ambitious journey to modernize its digital service delivery. As it began scaling its use of the ServiceNow platform, the team recognized early that continued growth would be unsustainable without guardrails. While enthusiasm was high, the absence of structured controls raised concerns about the risks of “cowboy coding” — ad hoc development practices that lead to fragmented releases, inconsistent quality, and poor traceability.

To support its expanding ServiceNow adoption, the company prioritized building structure into its delivery processes early on. Recognizing the risks of fragmented development and the need to scale responsibly, it implemented xtype to standardize and automate its ServiceNow pipeline.

By adopting xtype Release Packages as a Bill of Materials (BoM), the organization achieved consistency in change management, synchronized its instances, and directly connected deployments to change tickets for automated delivery.

This approach not only reduced manual effort but also enabled faster, safer releases. As a result, the company achieved:

  • A 75% increase in user stories shipped annually.
  • Unlocked 25% more capacity—equivalent to 6 full-time employees redirected to innovation.
  • Reduced instance drift by 70%, significantly decreasing the need for cloning and streamlining day-to-day operations.

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